What’s a Lead Magnet and Why Do I Need One?

What’s a Lead Magnet and Why Do I Need One?

Simply put a ‘Lead Magnet’ is something you give away, in exchange for someone giving you their email address and signing up to your mailing list. It can take many forms: a written pdf; access to a video or audio; a short course delivered by email; a...
How To Keep Your WordPress Website Secure

How To Keep Your WordPress Website Secure

While it’s something that we often don’t pay much attention to, security is probably one of the most important aspects of owning a website. You might not have been in the situation yet where you get hacked, but I promise it’s not a good place to be,...
It’s Time to Commit

It’s Time to Commit

There are lots of moving parts to building and promoting a business. There are also many ways to approach marketing. Should I head to networking meetings, jump on social media, start blogging, or even streak naked through the centre of my hometown to just get...
What Are You Doing Differently in 2019?

What Are You Doing Differently in 2019?

As we start the year I thought I would put together my thoughts on how I want things to change in 2019. Many of these won’t be right for you, but maybe one or two will strike a chord. Also I would love to hear in the comments section what you are going to be...

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